IN THE NEWS
Read the latest press about Bloomist.
When you’re decorating for fall gatherings, nothing looks fresher than dried botanicals, especially when they’ve been preserved and tinted in chic colors. Take your pick at the flower shop or crafts store—these sprigs, sprays, and pods look delicate, but they’ll give your home lasting style.
On Trend: Gifts for Giving
Southern Magazine's favorite stylish gifts for everyone on your list. Included on the list is Bloomist's Pale Wood Chain, carved from salvaged wood and whitewashed.
Passion Project: Natural Beauty
With her new venture, Bloomist, Alex Bates sources simple hand-made ceramics, recycled glass cases, dried botanicals, and organic textiles that give homes an earthy, natural look and feel.
Bringing In Autumn
Part of the fun of creating a floral arrangement in autumn - when blooms are fewer but the turning leaves present new colors - lies in getting creative with what you collect and what you include.
Bloomist’s Eco-Chic Decor Heads To This SoHo Store
We love it when two great aesthetes team up to make consumers giddy. And this fall in downtown Manhattan, two particularly hip players have aligned. Come September 19th, Michele Varian‘s SoHo design store will play hostess to Bloomist, an online garden and decor destination.
A New DTC Décor Site Begins to Blossom
Being small batch oriented, Bloomist aims to offer a non-mass-produced line, said Bates, working with makers that have the ability to scale production down the road. The line fills a void, offering “unexpected decorative accessories that are not big box.”
These brands raise the bar on material provenance, from cotton fiber DNA and rapid tree replacement to resourceful repurposing of scrap metal, invasive plants, and more. The new, hyper-targeted e-commerce site carries artisan-made decor inspired by the natural world.
Plant These 5 Easy-to-Grow Herbs Now for Fresh Flavor Year-Round
“Herbs are easy to grow; they require little maintenance and are naturally pest and disease resistant,” says Alex Bates, cofounder and creative director of Bloomist. “Throughout history they have been valued in the garden for their culinary and healing properties, as well as for being ornamental.”
10 Easy (But Cool) Ways to Style Your Dining Table, According to Designers
"For entertaining, we love long communal tables with a mix of nature down the center. It’s easy to create a wild landscape with our rustic pots, beach stone vases, recycled glass cloches and jars filled with nature, moss, succulents, elements foraged from the garden. Our rustic pot is especially great for this!” —Alex Bates
Farmer Profile, Alex Bates and Michael Zung - Bloomist
Meet your fellow Farmers, Alex Bates and Michael Zung. Together, they are Bloomist—an online retailer aiming to reinvent online retail. The Farm sat down with them (in their email livingroom) to ask a few questions about Bloomist.
ANNE SAGE REVEALS HER HOME OFFICE MAKEOVER
Bloomist is a fantastic resource for found handmade objects, all of them inspired by the natural elements. I incorporated pieces like a stoneware tray to corral Ivan’s desk accessories, and a chunky wood chain that I’ve since become obsessed with.
14 Women Ceramicists with Cult Followings
We’ve admired Tracie Hervy’s delicate, perfectly proportioned ceramic pieces for a while now; but we hadn’t seen her work in person until this fall’s Field + Supply in Kingston, NY (it was worth the wait).
20 Design Objects and Ceramics That Prove Chains Are Trending
The up-and-coming New York studio Trueing gave us a sneak peek of their Cerine collection this past February, which culminated in an official search for the best examples of the chain trend.
The Little Luxury That’s Striking Our Fancy
Who can resist this made-in-Maine piece? Formed from beach stone found in New England, this match strike will fit in nicely with coastal-inspired decor. Since each stone is slightly different, you’re guaranteed a one-of-a-kind piece that will last forever.
Is Bloomist the future of online retail?
Affordable hosting and selling technology is making it easier for new players to enter the space—call it an e-commerce spring. Into this landscape pops up Bloomist, a new, hyper-targeted site focused on artisan-made home decor inspired by the natural world.
You Won’t Believe How Our Design Editor Transformed Her 1930’s Bungalow
Now accessorizing our mantle is a joy — I can’t get enough of the natural, earthy decor from Bloomist. Above I have their Bronze Stoneware Cylinder Vase, their Dried Tumbleweed, and their Dried Natural Canella on display in a glass dome.
Current Obsessions: Spring Break
We’re headed downtown to check out floral disruptor Bloomist’s artisan wares (and to sniff the flowers) at a popup shop at Marché Maman’s NYC Soho location.
Nothing Temporary Here: Pop-up Retail Is a Marketing Mainstay
When scouting out a pop-up location for Bloomist, which sells exquisite dried flowers and nature-inspired home décor, Zung visited a highly touted, trendy space but it lacked the atmosphere he sought and later found at Maman café and bakery, with its south of France, shabby chic ambiance.
WHAT WE LOVE: Online shop, Bloomist, inspires us to create a natural refuge at
home through a responsibly sourced, sustainable collection of products that help
bring nature indoors.
WHERE: Online and Bloomist Pop-up at Marche Maman, New York.
SHOP MODERN ORGANIC DECOR ACCENTS FROM BLOOMIST
I’m tapping all my favorite go-to’s for modern, organic accents. But sometimes it’s nice to add a new resource into the mix, so I was thrilled to stumble upon Bloomist!
Small Shop Love - BLOOMIST
A small shop with a big heart and a big mission! The shop is filled with a stunning collection of dried botanicals, small batch vessels, handwoven pillows, and more- all chosen with care.
HOME TOUR: ALEX BATES’S FIRE ISLAND STILT HOUSE
The founder of sustainable-design consultancy Flint & Kent and creative director of nature-centric home design company Bloomist, Bates and her husband, Andrew Hoffman, have been finding refuge on Fire Island for decades now.
Calling All Green Thumbs: Buy These Under-the-Radar Plants Before They Hit It Big
“My latest fixation is oxalis, or purple shamrock. It’s a low-maintenance houseplant
that thrives with just minimal care but is also great in the garden.”
—Alex Bates, cofounder and creative director of Bloomist
Big Lives Women’s Day Event
Lush plants and botanically-inspired objects by Bloomist created a sumptuous refuge for guests to relax and enjoy the experience. On the walls, photographer Jessica Antola inspired with her travel-centric images. The Women’s Day event celebrates the powerful stories and collections of Big Lives’ favorite female-led emerging brands.